We’re here, standing in a brand new year. Looking at this clean and untouched canvas that will eventually be painted in all the vivid colors 2011 will offer, I am filled with excitement. But before I take the big leap and begin painting the new year with the colors of my plans and goals, I’d like to invite you to share a retrospective of 2010.
As I look back I can say that 2010 was a year of learning, of new experiences, of honing my skills and of investing money in my photography and writing to actively promote my creativity.
The steps I generally take are small but, I hope, well thought out and with a purpose. My aim is not to reach the peak in record time but to use the road that I am travelling as an important learning experience, collecting as much information and learning as many lessons along the way as I can.
In that respect 2010 was an incredible year!
My biggest goal for the year was to showcase and promote my photography more professionally. There was much to tackle and a lot to take into consideration, but with tiny steps, I was able to inch my way towards that goal. The first thing on my to do list was to create a professional-looking portfolio and once Meeta K. Wolff Photography went live, I knew my work had only just started.
It was time to place myself on the market and promote my portfolio. With the advice and motivation from friends and family I invested money in the promotion to be able reach a wider market. My aim is to acquire targeted prospective clients selectively and systematically, instead of landing projects haphazardly. This is by far the most difficult and at times frustrating aspect of the process but I am patient and benefitting from the knowledge I am able to gather.
“Patience is necessary, and one cannot reap immediately where one has sown.” ~ Søren Kierkegaard
In the meantime I am enhancing my skills and learning new techniques, even if this means stepping out of my comfort zone. I want to be able to cover a variety of styles to meet the different goals and visions of clients. I took my photography down a different route in 2010 and played with natural light to discover the darker side. I wanted to create moody and temperamental images using light and filtering it into my shots to evoke the desired atmosphere. I experimented on many different levels to achieve these results.
The year started on a fantastic note with What’s For Lunch, Honey? being one of the finalist for Best European Blog at the Tenth Annual Weblog Awards. Winning would have tasted sweet but believe me I was honored that this space made the top five of that incredible list!
I love giving back what I learn and although I never imagined to take on the role of a teacher, it fills me with joy that my readers and people reach out to me for advice on photography and food styling. Making appearances on Learn Food Photography and Food Styling and Great Food Photos on the subject of food photography and styling was not only a pleasure and a lot of fun but important for me to motivate others to keep filing their skills.
My photography and writing was featured in print and on websites around the world including The News India Times supplement The Indian American, FashionFoodFatale.com, on Design*Sponge section In the Kitchen With and I began writing as a Food Expert on Glenfiddich Explorers.
The Food Blogger Connect in London opened it’s doors for the second time and provided an interesting platform for food bloggers to inform themselves on many topics. I was invited for the second time to speak on the topic of food photography and styling. It was such a pleasure meeting many friends and readers. I enjoyed another highlight as speaker last year as I had the opportunity to speak in front of many PHD students and professors at the Bauhaus-Universität Weimar.
Together with 3 talented and skilled bloggers, not to mention very dear friends, Jeanne, Jamie and Ilva, we laid the foundation for a workshop series of a different kind. From Plate to Page was announced and the first session here in Weimar in May 2011 sold out within two days. The second session is planned for Autumn 2011 in Italy. Our waiting list is open for this session and for the following two sessions in 2012 in the UK and France. The four of us have a very exciting programme lined up for the 10 attendees arriving in Weimar this Spring from all over the world and look forward to helping you meet your goals.
2010 was also the year where I got published. Foodies of the World was and incredible collaboration bringing together the world’s best food bloggers in one elegant cookbook and guide. Published by Slattery Media Group with love and elegance, Foodies of the World offers 100 recipes with high quality images. It was an opportunity for me to market myself on a new platform and gather information for the future.
2010 was also about fantastic friends, true friendships and loyal sisterly love. These pictures say it all!
2010 reunited the Spice Sisters and strengthened bonds. Jeanne, Jamie, Ilva, Hilda, Kerrin in my heart always and forever, but 2010 also brought new wonderful friendships with Elisavet, Kjersti, Julia, Kavey, Michele, Sarah and Catty. I am looking forward to 2011 basking in the light of these wonderful old and new friends.
2010 was about itchy travel feet, more breathtaking photos and finally visiting my dream destination. Dubai, London, Basel, Dresden, Berlin, Munich and Norway - all with my camera and an appetite for new flavors and tempting aromas.
I found serendipity in Norway – a glorious country where I lost my heart. Norway impressed me with the incredible and extreme variation in the landscape we experienced as we traveled from region to region. Magnificent, stunning, breathtaking, incredible - one will quickly run out of superlative adjectives to describe Norway. I look forward to returning in 2011.
As the paint begins to dry on my canvas that was 2010, I am ready to color 2011 with all the brilliant and bright colors I have in my palette. Nervous, excited, determined, happy, focused at new prospects. I’ve never made resolutions, instead I weave plans and set goals – there will be a few in 2011 with writing, photography, food and recipes – I hope you will join me.
Thank you to all my faithful readers, loyal friends, motivating fans and supporting family – without you this space would not be as colorful and as full of life as it is. I thank you for being a part of me through What’s For Lunch, Honey? and for taking time to read my stories, leave your comments and share your thoughts.
Wishing you all a Happy New Year!
Over at the From Plate to Page blog we are looking back and setting new goals in a four part series. Join us for part one as Ilva shares her thoughts on the Past and Future and in part two Jeanne is Looking back, Looking forward. On Wednesday I’ll be going through the Past, Present and Future Tense and Jamie will be recapping her year and sharing new goals on Friday.
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